Who’s that on ‘The View’? It’s a MAN, baby, it’s a MAN!

AP/ABC, Heidi Gutman

With “The View”s ratings in free-fall since the departure of Rosie O’Donnell — or, if you take the NY Times’ account, holding steady — the pressure is on to find a replacement pronto. People Magazine has an interesting scenario: What if the show hired a man?

Two are actually set to guest host next month, and each might just be a candidate for a full-time hire. Mario Cantone (of “Sex and the City”) and Ross Matthews (aka “Ross the Intern” on “The Tonight Show”) are going to appear on July 12 and July 17, respectively. People quotes one anonymous source at “The View” as saying that “Barbara’s really fond of Mario,” and then adds that “O’Donnell herself is a big fan of Matthews.” Apparently even former View co-host Debbie Matenopoulos has weighed in, lobbying for a male hire ever since O’Donnell jumped ship on the show. “They’ve said ‘We can’t put a man here.’ I disagree,” she told People. “Why does it have to be guys against girls? I have a better time and solve more problems sitting with my gay guy friends than my girlfriends!”

Meanwhile, E!’s Marc Malkin says he asked Walters about the possibility of hiring a man at a recent even in Hollywood. Walters’ response? “We tried a man last year with Men’s Day Wednesdays in all of July,” Walters said. “The ratings went down every Wednesday.”

Ted Mann

Ted Mann aspires to join Stephen Baldwin’s Breakthrough Ministry, more commonly known as “skateboarding for the savior." Before becoming a Senior Editor at InTown, he worked at The Atlantic Monthly, the Philadelphia City Paper, and the University of Pennsylvania Press. His writing has also appeared in The New York Times, The New York Press, and The Pennsylvania Gazette.