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Booze hound Danny DeVito launches his own liqueur

June
20

AP Photo/Phil McCarten

OK, I’ll admit, the local connection here is weak, but I can justify writing about DeVito’s new brand of booze for one simple reason: He revealed himself as a charming drunk on The View, back when Rosie was co-hosting, and of course she lives in South Nyack.

The Philly Inquirer reports that DeVito’s new business is going to be called Premium Limoncello, an after-dinner liqueur made in Italy and available in August for about $25 per pobble. As may recall, this was precisely the same drink that he told Rosie and the gals that he had been consuming in mass quantities.

He’d been out drinking with George Clooney the night before appearing on the show, and after the clip of DeVito looking sloshed out of his mind made it to YouTube, people began sending him limoncello by the truckload. Why not market it himself, he thought.

“I figured with all that publicity, I would start my own line. It was karma. My role will be to visit my lemons in Italy. Anybody can squeeze my lemons. They’re really big lemons.”

By the way, if you haven’t watched it already, be sure to TiVo “It’s Always Sunny in Philadelphia,” which comes back to FX this September. Awesome show. Like “Arrested Development,” “Curb Your Enthusiasm,” and “Weeds,” only better.

(AP Photo/Phil McCarten)

This entry was posted on Wednesday, June 20th, 2007 at 3:00 pm by Ted Mann.
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One Response to “Booze hound Danny DeVito launches his own liqueur”

  1. Steve C.

    lets face it. he got drunk because he had to sit across from rosie. i would be drunk too, just to be civil. ;-]

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